{"product_id":"retinol-5-serum","title":"Ammuri Retinol 5% Serum – Step-Up Anti-Ageing Formula for Experienced Users | 30ml","description":"\u003cp\u003e⭐ Trusted by Thousands  |  🚚 Free UK Delivery  |  🔁 30-Day Returns  |  ✔ For Experienced Retinol Users\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTake your skin renewal routine to the next level with Ammuri's high-strength 5% Retinol Serum — formulated for experienced retinol users ready for advanced visible results.\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e✔ High-strength 5% Retinol for advanced visible skin renewal\u003c\/li\u003e\n\u003cli\u003e✔ Visibly reduces the appearance of deep fine lines and uneven texture\u003c\/li\u003e\n\u003cli\u003e✔ Helps support the skin's natural renewal process overnight\u003c\/li\u003e\n\u003cli\u003e✔ Improves the appearance of skin tone, radiance, and firmness\u003c\/li\u003e\n\u003cli\u003e✔ Recommended for those already comfortable with lower-strength retinol\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eWhat It Is\u003c\/h2\u003e\u003cp\u003eA high-strength 5% Retinol serum designed for experienced retinol users who want to progress beyond starter concentrations. At 5%, this formula delivers a more intensive renewal experience for those whose skin has already adapted to lower strengths — particularly those stepping up from 3.5%.\u003c\/p\u003e\u003ch2\u003eWhat It Does\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eVisibly reduces the appearance of fine lines, wrinkles, and skin texture irregularities\u003c\/li\u003e\n\u003cli\u003eHelps support the skin's natural overnight renewal process\u003c\/li\u003e\n\u003cli\u003eImproves the visible appearance of skin tone, clarity, and radiance\u003c\/li\u003e\n\u003cli\u003eVisibly firms and plumps the appearance of skin with consistent use\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eKey Ingredients Explained\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eRetinol 5% (Vitamin A)\u003c\/strong\u003e — A high-concentration form of Vitamin A that helps support the skin's natural renewal process. Delivers advanced visible results for experienced users.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHyaluronic Acid\u003c\/strong\u003e — Helps maintain skin hydration during the renewal process, supporting comfort as the skin adjusts to a higher retinol concentration.\u003c\/p\u003e\u003ch2\u003eWho It's For\u003c\/h2\u003e\u003cp\u003eFor users who have comfortably used 3.5% retinol for several months and are ready to progress to a stronger formula. This is the natural next step in the Ammuri retinol progression — a high-strength formula without the premium biotech ingredients of the Apple Stem Cell edition.\u003c\/p\u003e\u003cp\u003eNot recommended for retinol beginners. Perfect for anyone asking: \u003cem\u003e“What comes after 3.5% retinol?”\u003c\/em\u003e or \u003cem\u003e“When should I move up to 5% retinol?”\u003c\/em\u003e Unsure if you're ready? Read our \u003ca href=\"\/blogs\/news\/what-percentage-retinol-should-i-use\"\u003eguide on what percentage retinol you should use\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003eLooking for advanced biotech ingredients and maximum renewal? Explore our \u003ca href=\"\/products\/apple-stem-cell-retinol-serum\"\u003eRetinol 5% Apple Stem Cell Serum\u003c\/a\u003e — formulated with regenerative Apple Stem Cell technology for experienced users targeting deeper anti-ageing results.\u003c\/p\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eEvening only:\u003c\/strong\u003e Apply a pea-sized amount to clean, dry skin 2–3 nights per week initially. Increase frequency gradually. Always apply SPF 30+ the following morning.\u003c\/p\u003e\u003ch2\u003eBuild Your Routine\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eMorning:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/exosome-booster-serum\"\u003eExosome Brightening Serum\u003c\/a\u003e — apply to clean skin first\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/ammuri-vitamin-c-day-cream-spf50-brightening-moisturizer\"\u003eVitamin C SPF50 Day Cream\u003c\/a\u003e — essential UV protection after retinol use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eEvening:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/niacinamide-serum-for-pigmentation-glow\"\u003eNiacinamide Serum\u003c\/a\u003e — apply first to support the skin barrier\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/retinol-5-serum\"\u003eRetinol 5% Serum\u003c\/a\u003e — renew skin overnight\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eTip: If skin feels dry or sensitive, apply a layer of \u003ca href=\"\/products\/ammuri-organic-aloe-vera-gel-300g\"\u003eAloe Vera Gel\u003c\/a\u003e first to help soothe and support skin comfort.\u003c\/em\u003e\u003c\/p\u003e\u003ch2\u003eComplete Your Routine\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eAlways follow the next morning with our \u003ca href=\"\/products\/ammuri-vitamin-c-day-cream-spf50-brightening-moisturizer\"\u003eVitamin C SPF50 day cream\u003c\/a\u003e — essential UV protection when using high-strength retinol\u003c\/li\u003e\n\u003cli\u003eApply our \u003ca href=\"\/products\/niacinamide-serum-for-pigmentation-glow\"\u003eniacinamide serum for pores and oil control\u003c\/a\u003e first in the evening to help support the skin barrier\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003cp\u003e\u003cstrong\u003eIs 5% retinol suitable for beginners?\u003c\/strong\u003e\u003cbr\u003eNo — this is a high-strength formula recommended for those who have already built tolerance to lower concentrations. If you're new to retinol, read our \u003ca href=\"\/blogs\/news\/beginner-retinol-guide-what-strength-should-you-start-with\"\u003eBeginner Retinol Guide\u003c\/a\u003e to find the right starting point.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow is this different from the Retinol 5% Apple Stem Cell Serum?\u003c\/strong\u003e\u003cbr\u003eThis serum delivers high-strength 5% retinol in a clean, focused formula — ideal for those stepping up from 3.5%. The \u003ca href=\"\/products\/apple-stem-cell-retinol-serum\"\u003eApple Stem Cell Serum\u003c\/a\u003e adds regenerative plant stem cell technology for users targeting deeper cellular renewal and maximum anti-ageing intensity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow often should I use 5% retinol?\u003c\/strong\u003e\u003cbr\u003eStart with 2–3 nights per week and increase gradually as your skin adjusts.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDo I need SPF when using this?\u003c\/strong\u003e\u003cbr\u003eYes — always. Apply our \u003ca href=\"\/products\/ammuri-vitamin-c-day-cream-spf50-brightening-moisturizer\"\u003eVitamin C SPF50 day cream\u003c\/a\u003e every morning without exception.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow long before I see results?\u003c\/strong\u003e\u003cbr\u003eVisible improvements in skin texture and tone typically appear within 4–8 weeks of consistent use.\u003c\/p\u003e","brand":"Ammuri Skincare","offers":[{"title":"Default Title","offer_id":44992011698340,"sku":"5 Percent Retinol - MERCHANT","price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/6602\/4356\/files\/Gemini_Generated_Image_rfbpxgrfbpxgrfbp.png?v=1778438947","url":"https:\/\/ammuriskincare.com\/products\/retinol-5-serum","provider":"Ammuri Skincare","version":"1.0","type":"link"}