⭐ Popular Product | 📦 Same-Day Dispatch Before 5pm | 🔄 30-Day Returns

💡 Buy 2 or more products and save 10% — applies automatically at checkout.

Supports Smoother-Looking Skin — With Consistent Use

Ammuri 3.5% Retinol Serum is a high-strength vitamin A serum formulated to support the skin's natural renewal process, help improve the look of fine lines, and support a more refined-looking texture.

• ✔ Helps improve the look of fine lines and supports a more refined-looking texture
• ✔ Supports the skin's natural renewal process for fresher-looking skin
• ✔ Supports smoother-looking skin texture and a more even-looking tone
• ✔ Helps even out skin tone and reduce the appearance of dark spots over time
• ✔ Carefully formulated for evening skincare routines

What is retinol?

Retinol is a vitamin A derivative widely used in evening skincare routines to support smoother-looking skin, a more refined-looking texture and the look of fine lines. Ammuri 3.5% Retinol Face Serum is a high-strength formula, so it should be introduced gradually and used with SPF during the daytime.

Who is this serum suitable for?

• Customers already familiar with retinol skincare
• Skin showing the look of fine lines, uneven texture or dullness
• Evening anti-ageing skincare routines
• Customers looking for a high-strength retinol option

Who should avoid this serum?

• Do not use if you are pregnant or breastfeeding unless advised by a healthcare professional.
• Avoid use on broken, irritated or freshly exfoliated skin.
• If you are new to retinol, start with a lower strength or use this serum only 1–2 times per week at first.
• Patch test before first use, especially if your skin is sensitive or reactive.

Who This Is For

• People with the look of fine lines or uneven texture who want to support a smoother-looking complexion as part of a consistent evening skincare routine
• People in their 30s, 40s, or beyond noticing early signs of skin ageing
• Anyone looking for a high-strength retinol that is still manageable for home use

How to Use

• Use in the evening only.
• Apply to clean, completely dry skin.
• Start 2–3 nights per week, then increase gradually if your skin tolerates it.
• Follow with a gentle moisturiser.
• Use SPF every morning while using retinol.
• Do not use on the same night as strong exfoliating acids unless your skin is already experienced with active skincare.

Frequently Asked Questions

What is retinol and how does it work?
Retinol is a vitamin A derivative used in evening skincare routines to support smoother-looking skin, a more refined-looking texture and the look of fine lines.

Is 3.5% retinol suitable for beginners?
This is a high-strength retinol serum. If you are new to retinol, introduce it slowly or consider starting with a lower strength first.

How often should I use it?
Start 2–3 evenings per week. If your skin tolerates it well, you can gradually increase use as part of your evening routine.

Should I use SPF with retinol?
Yes. Always apply SPF during the daytime while using retinol, as skin can be more sensitive to sunlight.

Can I use this with the Exosome Brightening Serum?
Yes. For a balanced routine, use the Exosome Serum in the morning and Retinol 3.5% in the evening.

Can I use this if I am pregnant or breastfeeding?
Do not use retinol products while pregnant or breastfeeding unless advised by a healthcare professional.

How long before I judge results?
Skin may look smoother and more refined with consistent use. For visible-looking changes in texture and the look of fine lines, allow 8–12 weeks while using SPF daily.

Your AM & PM Routine

☀️ Morning

1. Cleanse
2. Serum (optional) — Apply Vitamin C Hydroboost Serum.
3. SPF 50 — Apply Vitamin C Day Cream SPF 50. Non-negotiable when using retinol.

🌙 Evening — Retinol Nights (start 2–3x per week)

1. Cleanse — Pat skin completely dry.
2. Optional buffer — Apply Aloe Vera Gel first to soften the experience.
3. Retinol 3.5% — Apply a pea-sized amount. Avoid the eye area and lips.
4. Moisturise

🌙 Evening — Non-Retinol Nights

1. Cleanse
2. Serum — Apply Vitamin C Hydroboost Serum or Exosome Brightening Serum.
3. Moisturise

Pairs Well With

• 🌞 Morning — Vitamin C Day Cream SPF 50
• 💧 Morning — Vitamin C Hydroboost Serum
• 🌿 Evening buffer — Organic Aloe Vera Gel
• 🧬 Step up — High Strength Retinol Serum with SPF 50

Explore the full Anti-Ageing & Wrinkles collection.

What to Expect — A Realistic Retinol Timeline

• Weeks 1–2: Skin is adapting. Mild dryness or tightness is normal and expected.
• Weeks 3–4: Texture begins to smooth. The adjustment period typically eases.
• Weeks 6–8: Skin tone looks more even, texture feels more refined.
• Weeks 10–12+: Meaningful-looking changes in the appearance of fine lines and skin clarity with consistent use.

Skincare Routine Guidance

SPF every morning, without exception. Skipping SPF while using retinol can cause new pigmentation and undo your results.

Dry skin before application. Apply retinol to completely dry skin to reduce the likelihood of irritation.

Build frequency gradually. Start at 2–3 nights per week. After 4–6 weeks, most people can move to every other night.

Consistency over intensity. Using retinol 3 nights per week, every week, for 12 weeks delivers far better results than daily use for 3 weeks and stopping.

💰 Save with a Complete Routine Bundle

This serum is included in the Anti-Ageing Night Routine Bundle — a complete evening system combining high-strength Retinol, Argireline Peptide Serum, and Aloe Vera support.

✅ What's included: Retinol 3.5% + Age Reverse Peptide Serum + Aloe Vera Gel
💷 Bundle price: £44.99 | Individual total: £54.97 | You save £9.98
🌐 Website exclusive — only at AmmuriSkincare.com

→ Shop the Anti-Ageing Night Routine Bundle