Ammuri Biotin & Caffeine Shampoo 473ml | Fuller-Looking Hair & Scalp Care

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Ammuri Biotin Shampoo with Biotin, botanicals and Keratin for fuller-looking hair
Ammuri Biotin & Caffeine Shampoo bottle and haircare information
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Ammuri Biotin & Caffeine Shampoo for fine and thinning-looking hair
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Ammuri Biotin & Caffeine Shampoo bottle for scalp and hair cleansing
Ammuri Biotin & Caffeine Shampoo with scalp-care ingredients
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Ammuri Biotin & Caffeine Shampoo 473ml hair and scalp care product video

Ammuri Biotin & Caffeine Shampoo 473ml | Fuller-Looking Hair & Scalp Care

Regular price £39.99 Sale price £24.99 Save 38%
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30-day returnsOn eligible unused and unopened items

Biotin & Caffeine Shampoo — Fuller-Looking Hair & Scalp Care

A sulphate-free 473ml shampoo for fine, weak or thinning-looking hair. Ammuri Biotin & Caffeine Shampoo combines Biotin, Caffeine, Saw Palmetto and Argan Oil to cleanse the scalp while helping hair feel stronger, softer and more manageable.

Why You’ll Love It

  • Supports a fuller-looking finish for fine or thinning-looking hair
  • Gentle sulphate-free cleansing for regular scalp and hair care
  • Helps reduce the look of breakage by improving softness and manageability
  • Scalp-focused formula with Biotin, Caffeine and Saw Palmetto
  • Argan Oil helps condition dry-looking hair and improve shine
  • Large 473ml bottle for consistent use

Ingredient Focus

Biotin
A familiar haircare ingredient used in cosmetic formulas focused on conditioning and stronger-feeling hair.

Caffeine
Included as part of the scalp-care blend in this rinse-off formula.

Saw Palmetto
A botanical ingredient frequently found in products marketed for thinning-looking hair and scalp care.

Argan Oil
Helps condition, soften and add shine to dry or fragile-looking hair.

Why Saw Palmetto Is Included

Saw Palmetto is included as a botanical scalp-care ingredient alongside Biotin and Caffeine. This is a rinse-off cosmetic shampoo positioned around scalp care, conditioning, reduced visible breakage and a fuller-looking finish.

Ammuri or PURA D'OR?

Choose Ammuri Biotin & Caffeine Shampoo if you prefer a focused Biotin + Caffeine + Saw Palmetto + Argan Oil formula and an Ammuri-branded scalp-care routine.

Choose PURA D'OR Original Gold Label if you specifically want the established PURA D'OR brand and its broader 17-key-ingredient botanical formula. Both are cosmetic shampoos for thinning-looking hair and should be chosen for their cleansing, conditioning and hair-care benefits.

Who It’s For

Ideal for adults with fine, weak, fragile or thinning-looking hair who want a regular scalp-care shampoo and a healthier, fuller-looking finish.

How to Use

  1. Wet hair and scalp thoroughly.
  2. Apply shampoo and massage gently into the scalp for 1–2 minutes.
  3. Work through the lengths of the hair.
  4. Rinse thoroughly.
  5. Repeat if required and follow with conditioner through the lengths and ends.

Build Your Fuller-Looking Hair Routine

Step 1: Cleanse with Ammuri Biotin & Caffeine Shampoo.

Step 2: Follow with Ammuri Biotin & Argan Hair Serum as a separate leave-in conditioning step.

Want both together? Shop the Biotin & Caffeine Shampoo + Hair Repair Oil Set. Regular user? See the 2 x 473ml Twin Pack.

What to Expect

After washing, hair should feel clean, conditioned and easier to manage. With regular use as part of a consistent haircare routine, fine or fragile hair can look healthier and fuller, especially when breakage is reduced.

Frequently Asked Questions

Is this a medical hair-loss treatment?
No. It is a cosmetic shampoo for scalp care, cleansing, conditioning and fuller-looking hair.

Does it contain Saw Palmetto?
Yes. Saw Palmetto is included as a botanical scalp-care ingredient alongside Biotin and Caffeine.

Can men and women use it?
Yes. Choose it according to your hair and scalp needs rather than gender.

Can I use it regularly?
Yes. The sulphate-free formula is suitable for regular use according to your hair and scalp needs.

When should I seek professional advice?
If hair loss is sudden, patchy, significant or unexplained, speak to a GP or other appropriately qualified healthcare professional to help identify the cause.

UK stock • Fast dispatch • Secure checkout • 30-day returns on eligible items

Ammuri is a UK-based skincare and hair care brand offering targeted, ingredient-led formulas with clear usage guidance, UK dispatch and a clear 30-day returns policy.

Orders are usually processed and dispatched within 1–2 business days. UK Standard Delivery is free on all UK orders. UK Express Delivery is £6.99, with free Express Delivery on orders of £50 or more. International rates and delivery estimates vary by destination and are shown at checkout. Tracked delivery is used where available.

Unused and unopened products may be returned within 30 days of delivery when they are in their original packaging and resellable condition. For hygiene and safety reasons, opened skincare, hair care, cosmetic and personal-care products are reviewed case by case unless faulty, damaged, incorrect or otherwise covered by your statutory rights. Contact us for return instructions before sending an item back.

Ingredient-Led Formulas

Clear product-specific ingredient and usage information to help you choose your routine.

Secure Checkout

Your payment information is protected with industry-leading security.

30-Day Returns

Eligible unused and unopened items can be returned within 30 days. Statutory rights are unaffected.

HairShampooCriticismCustomerHair shampooPriceShampoo dht blocker
  • 5 stars: 247 (48%)
  • 4 stars: 273 (53%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
🎼
🎼🎧🤓Helpful
😍🤩🧴 Effective Biotin Shampoo🤩😍🧴

The shampoo is nicely presented in a lovely blue pump bottle. Has a lovely scent.It didn’t dry out my her while washing 😍👍 so hair was nice and soft like as if i conditioned it too. (EXCELLENT😍👍)Since using this shampoo Iv noticed a difference in the thickness of my hair 🤩👍Scalp is more healthy and dandruff free 😎👍I also see some new hair growth 😍👍so very happy 😃It’s definitely value for money and i highly recommend 😁

M
Moonlight
Fresheness,softeness and natural ingredients

As a girl with curly hair, I try to find products for my hair that are natural and free of chemicals, such as sulphates, parabens and silicones.I found this shampoo particularly interesting to try because of the formula it contains, no sulfates, no silicones and parabens, it contains lavender, biotin, tee tree oil, aloe vera leaf extract and other types of natural ingredients.I liked the presentation of the bottle in a dark blue colour with gold lettering, it has 453 ml which is quite a lot of shampoo compared to the normal shampoos we use.It has a lemon scent, along with the lavender scent, but the lemon scent is more intense.It has a light colour and a thick, creamy consistency. You only need one pump for it to lather, I think more than one is a waste.The shampoo should only be used on the scalp, not on the length of the hair, it's the scalp that should be kept clean so that the hair can grow strong and healthy.Moving on, after I rinsed my hair it felt clean and soft, mostly like I was using conditioner, normally when you wash your hair with shampoos that contain sulphates after your rinse it out you feel your very squeaky clean and dryI did not feel this with this shampoo and it convinced me that this has good ingredients, I did not have any allergic reaction to it.I'm not sure if this shampoo makes your hair grow faster or not because I've only used it for 10 days, but let's see if I notice any difference with time.I recommend it for the softness that it leaves in the hair after washing and the freshness that is left after washing too.

N
Nikol
Works very well i am impress !!!

Wau I may find my favourite shampoo hair fell thicker stronger after one use i am impress also my scalp is not itchy or irritated also my dandruff is almost gone and that's after two washes I have long hair but they fall and there not thick as I would like but this shampoo i don't know how but they fell thicker stronger healthier. I do know it is bit pricy for a shampoo but if you find something like that I don't care how much it cost I want it . I love it

d
duaa
Love this shampoo

I absolutely love this shampoo! After one use, I have already noticed my hair has thickened and I didn’t lose as much hair whilst washing as I usually do. I’ve used this shampoo quite a few times and I really like the pump on the bottle too as it helps control how much shampoo I use.Will definitely be purchasing again

S
Sofia
Love the results

A reliable shampoo for thicker-looking, healthier hair.

S
Sofia
My go-to shampoo

My scalp feels clean and my hair looks fuller.

F
Fatima
Love the results

This shampoo has improved my hair texture over time.

Z
Zara
Great daily shampoo

Great daily shampoo that leaves my hair feeling fresh and manageable.

O
Olivia
Noticeable volume boost

A reliable shampoo for thicker-looking, healthier hair.

J
James
Love the results

My scalp feels clean and my hair looks fuller.

C
Chloe
Scalp feels clean

My scalp feels clean and my hair looks fuller.

J
James
Love the results

Great daily shampoo that leaves my hair feeling fresh and manageable.

Z
Zara
Great daily shampoo

A reliable shampoo for thicker-looking, healthier hair.

S
Sarah
Noticeable volume boost

Great daily shampoo that leaves my hair feeling fresh and manageable.

Z
Zara
Love the results

After a few weeks of use, my hair feels thicker and looks healthier.

A
Ayesha
Love the results

Great daily shampoo that leaves my hair feeling fresh and manageable.

E
Emily
My go-to shampoo

I’ve noticed improved volume and softness since switching to this shampoo.

D
Daniel
Love the results

This shampoo cleans well without drying my hair or scalp.

P
Priya
Love the results

Great daily shampoo that leaves my hair feeling fresh and manageable.

Z
Zara
Gentle and effective

My scalp feels clean and my hair looks fuller.

J
James
Hair feels thicker

My hair feels stronger and more nourished with regular use.

S
Sarah
Improved hair texture

My hair feels stronger and more nourished with regular use.

A
Ayesha
Scalp feels clean

After a few weeks of use, my hair feels thicker and looks healthier.

Z
Zara
Scalp feels clean

I’ve noticed improved volume and softness since switching to this shampoo.

N
Nadia
Scalp feels clean

Great daily shampoo that leaves my hair feeling fresh and manageable.

C
Chloe
My go-to shampoo

This shampoo cleans well without drying my hair or scalp.

N
Nadia
Improved hair texture

After a few weeks of use, my hair feels thicker and looks healthier.

M
Michael
Noticeable volume boost

I like how soft and smooth my hair feels after washing.

D
Daniel
Soft and fuller hair

My scalp feels clean and my hair looks fuller.

N
Nadia
My go-to shampoo

A reliable shampoo for thicker-looking, healthier hair.